 ShaneRQR |
I just found this very interesting little post where a marketer shares his results from testing two different buttons on a page, one of them featured the text "Visit ..." and the other one "Get ...". Really, really interesting results and his conclusion as to why the results were like that is probably correct (and the reason I put this in the psychology-group). Check it out here: Landing Page Optimization: Call-to-Action Buttons |
